Speed mostly influences the quality of a website. It could determine the number of web users that revisit your website after a first experience. A site with impressive speed will rank better on Google search engine than one which is not.
Loading of pages on your website should not get delayed. It may reduce the quality of user experience and satisfaction, the rate of exploration and traffic on your site, and significantly decrease site visitors. An e-commerce website will not maximize its visitors for sale when the site speed is not impressive.
Site Speed Audit
Often many companies run site speed audits or checks as part of their maintenance protocol. There are known methods and tools to get this done. However, these methods mostly overlook several little details that cumulate into a significant impact on the speed of your website. You can, however, implement various practical out-of-the-box ideas to boost your site’s speed optimization.
TIP: Best Websites for speed audit:
Boosting Site Speed Optimization
In running a speed test, you want to know how fast it takes for pages to load and how easy it is to navigate around your site from page to page. If you notice the site is slow, you should check for what the cause may be. It could often result from server overload, the size of images, the number of redirects, and many more.
We would be giving you uncommon tips on what to pay attention to and changes to improve your site’s speed for better user satisfaction.
Work on Your Images
The type, size, and mode of delivery of your images will significantly affect the speed. While it is common for designers to focus on image files’ size, they often leave out the other factors.
SVG is better for a site’s speed than PNG. SVG images having a vector format are suitable for icons and relatively more comfortable to optimize using free compression tools like Jake Archibald’s. You can also maximize PNG files, but it is somewhat more challenging and produces a lesser effect on site speed.
In-lining the compressed images will also help reduce the time for completing cycles, which will, in turn, have an ultimate effect on the site’s speed.
Check your Hosting
While it may be cheaper to use specific hosting options, especially when running a small website, you may need to upgrade your web hosting as traffic on the site increases.
There are three hosting options which are; shared hosting, VPS hosting, and dedicated server. You may start on a small scale by sharing hosting with other websites, which is cheaper, but the number of users can significantly limit your speed.
VPS hosting provides you with specific personal resources, even while sharing hosting. It affords you more room for your site with less maintenance. However, a dedicated server gives you more space and resources, which dramatically increases your site speed but may cost more to acquire and maintain.
HTML and CSS, however, have more improved structures that help get the work done with fewer resources in files and time hence improving your site’s speed.
Using private or less congested routes to your website can help improve user experience in speed. If you run a smaller website, you may not be able to afford these secret passages, but you can leverage large cloud companies with such facilities. An example of such a company to use is CloudFare through its Argo product or Global Accelerator.
In conclusion, while you may have other options to optimize your website’s speed, it is always better to think outside the box for cheaper and more effective means to improve your site speeds. Get started with the ideas we have given you in this article and see how much of a difference you will record in your site’s performance.