Google announced the rollout of its June 2025 core update on June 30 2025, at approximately 10:30 am ET. The update is expected to take about three weeks to fully roll out, which is slightly longer than the typical two week duration for such updates. This core update aims to improve the relevance and quality of content surfaced in Google’s search results across all types of websites and languages globally. It is not a penalty, but rather a way to promote or reward high quality web pages.

