Many websites will experience the effects of the May 2020 Core Update, positive and negative. First, this is a core update which is termed as a broad ...
The Importance of keeping your Bounce Rate low
The more time visitors spend on your website, the more Google will value your site for the search terms which were used to reach it. Keep your bounce ...
COVID-19 Crisis – 10 Steps to Take for your Online Business
Are you wondering what steps you can take for your online business right now, given everything that is happening due to the COVID-19 pandemic? There a...
Let’s E-A-T!
In search engine terminology, E-A-T stands for Expertise – Authority – Trustworthy. Now find out how Google’s emphasis on E-A-T impacts your web...
SEO basics for new Websites
Here are some important SEO basics for new websites. If you have a new website or you are planning to launch a new website, hiring an SEO expert is pa...
A guide on Domain Authority and Page Authority
Domain Authority Domain Authority as the name suggests represent the authority of a domain in Moz Index. It’s a globally known metric created by Moz...
Changes to “Nofollow” Tag
The Nofollow attribute was introduced almost 15 years ago to prevent comment spam. Also, Google started using it to flag sponsored links or advertisin...
New Facebook Interface
Mark Zuckerberg, Chairman and CEO of Facebook, announced some of the changes which will be coming to Facebook at the recent F8 Developer Conference. T...
Why is SSL Important?
What is SSL? SSL is the acronym for Secure Sockets Layer. At the virtual level, it is the security technology which provides an encrypted link between...
Beginner’s Guide to SEM
What is SEM? – SEM is the acronym for Search Engine Marketing. The goal of SEM is to obtain traffic and visibility for your website or business via ...